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B2B Marketing

2 posts
  • Business Growth

Aligning Marketing and Revenue: Tiffany Nwahriri’s Strategy for Scale

  • June 2, 2025
  • Executive Statement Editorial
Building effective demand generation requires more than just collecting leads and hoping for conversions. Smart marketing leaders understand that true growth comes from reverse-engineering revenue goals and creating systems that…
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  • Entrepreneurship

Daniel Saks on Leveraging AI to Transform B2B Lead Generation

  • February 5, 2025
  • Executive Statement Editorial
Lead generation remains one of the biggest challenges for B2B companies today. Many businesses spend substantial resources on sales and marketing without seeing proportional results. For Daniel Saks, understanding the…
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